Nonprofit-social-media-decision-guide

Nearly a decade after Facebook launched, it’s become a juggernaut with more than a billion registered users—and the field continues to grow more crowded as other social media channels burst onto the scene. There’s little doubt that social media can and should be a powerful part of your communications mix, but what should be using it for? Outreach and engagement? Event management? Advocacy? How about fundraising? For many nonprofits, it’s far more obvious that such tools can be useful than how to use them. 

For the full story go to http://www.idealware.org/reports/nonprofit-social-media-decision-guide