What is a District PRO

Job Description PRO  - USPS OPERATIONS MANUAL Page 4-7 2013

4.24 The district public relations officer (DPRO) is the chair of the district public relations committee and is appointed by the district commander. His committee is comprised of squadron PR officers, one from each of the squadrons within the district. The DPRO reports directly to the district executive officer. The DPRO is the liaison between the national public relations committee and squadron PROs. He is responsible for organizing and coordinating PR activities that involve several squadrons in an event. Examples are boat shows, which draw potential members from several squadron areas, and other activities that attract the public from large territories.

The DPRO is responsible for ensuring that SPROs seek maximum local publicity for boating courses offered by their squadrons, as well as other newsworthy squadron activities. Using the PROLog as a foundation, the DPRO provides information about tools, ideas and procedures that the SPROs use in their jobs. To this end, the DPRO conducts meetings, workshops and instructional seminars for SPROs to communicate these ideas and information.

The DPRO is responsible for administering the Cooperative Advertising Program in the district. For complete details on this program, refer to 3.24